Forums AI in Sales and Marketing Discussions General Discussion Privacy loophole for DNA data

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      Dr Andree Bates
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        Did you know that the acquisition of data-rich companies like those who do DNA testing illustrates a data privacy loophole? Companies in seemingly unrelated industries are acquiring data-rich companies in a way that can create” data monopolies” where the expanded entity can combine multiple sources of consumer data. I saw an interesting video on this from Debbie Reynolds,” The Data Diva” where she discusses the third-party uses for DNA data, law enforcement and other uses for DNA, rights of individuals under GDPR and CCPA for third-party data transfer, the use of legitimate interests for data after mergers or acquisitions, and data privacy. Interesting space – especially for pharma.

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